The hallyu star managed by Starhaus Entertainment appears in the ad produced by the Ministry of Culture, Sports and Tourism. The commercial’s catchphrase is, “Korea, let your story begin.”
Lee, 28, finished shooting the ad in mid-July. The ad will be aired on major TV networks in other countries, including the American TV news channel CNN and Chinese state-run CCTV, starting in August.
The ad features Lee introducing some of the nation’s most popular tourist destinations, including the Cheonggyecheon stream, and a traditional hanok (Korean house) town in central Seoul.
The ad aims to increase the number of foreign tourists whose numbers dropped after the Middle East Respiratory Syndrome (MERS) epidemic in May and June. The government declared an end to the outbreak Tuesday morning.
“It was meaningful to participate in the ad and promote the nation to the world,” the company said. “We hope the nation’s tourism industry revives with this ad.”
SEOUL, July 24 (Yonhap) — Lee Min-ho, a Korean actor hugely popular at home and in China, will appear in a government-produced TV advertisement aimed at jumpstarting the recovery of the domestic tourism industry hit hard by the spread of MERS, the government said Friday.
The star of the popular Korean TV series “Boys Over Flowers” and “The Heirs” finished filming the ad earlier this month, according to the Ministry of Culture, Sports and Tourism.
He introduces four to five of the country’s hottest tourist spots in the advertisement for foreign viewers, the ministry said.
The ad will be released on major TV channels and online sites in such countries as the United States, Canada, China, Japan, Taiwan and Thailand, starting early next month, it said.
“We’re going to launch an aggressive ad campaign that can induce residents of major foreign countries to visit to achieve an early recovery of the local tourism market mired in a slump due to the spread of MERS,” a ministry official said.
The infectious disease has claimed dozens of lives in South Korea but is now nearing eradication.
The number of incoming tourists nosedived 41 percent on-year in June, contracting for the first time in 25 months, according to the Korea Tourism Organization.
South Korea has reported no additional cases of Middle East Respiratory Syndrome for the past 19 days, with the death toll remaining flat at 36 for nearly two consecutive weeks.
Since the first case was reported in May, 186 people have been diagnosed with the potentially fatal disease while 138 of them have been discharged from hospitals following complete recoveries.
Lee Min Ho‘s movie ‘Gangnam 1970‘ (director: Yoo Ha) recently held a special screening in Japan, and gathered over 8,000 Japanese fans.
The special screening was held twice in a day at the Pacifico Yokohama National Convention Hall, and the number of fans in attendance was a rare sight that even local actors might find it hard to match.
Many local media outlets were in attendance to do their reporting, and they expressed that it was hard for a large scale movie event like this to be held, especially with Korean movies not doing really well in Japan recently. But Lee Min Ho’s improved and upgraded performance in ‘Gangnam 1970,’ managed to draw attention from fans in Japan.
Lee Min Ho had amassed much popularity in Japan through dramas like ‘Boys Over Flowers,’ ‘City Hunter,’ and ‘The Heirs,’ where he put on sterling performances in them. Lee Min Ho had a breakthrough performance in ‘Gangnam 1970,’ where he showed off his upgraded acting.
‘Gangnam 1970′ focuses on the lucrative real estate development frenzy in Gangnam in the seventies, and Japanese viewers would no doubt find it hard to get into the story. But this did not affect their viewing however, and some were even moved to tears. As the movie rolled its credits at the end, everyone stood up to give a round of applause.
Lee Min Ho personally attended the screening schedules which lasted 6 hours, and actively interacted with viewers as he shared his thoughts on filming the movie. Japanese fans also expressed their anticipation for Lee Min Ho’s performances after he turns 30 years old.
Meanwhile, ‘Gangam 1970′ will open in cinemas across Japan from October 17th.
The winners of the 19th annual Bucheon International Fantastic Film Festival (BiFan) have been revealed!
On July 8, a representative of BiFan revealed that actors Lee Min Ho and Moon Chae Won were selected for the ‘Producers’ Choice’ award (chosen by a combined decision from BiFan and Korea Film Writers Association), to light up the ceremony as the country’s greatest stars.
Actors Jung Woo and Kim Go Eun were also put on the awards list after being voted for the ‘Fantasia Award,’ as the stars that Bucheon citizens most want to see at the event.
As for the ‘It Star Award,’ which goes to the actor that showcased the most impressive acting in the film category, actor Oh Dal Soo of “Ode to My Father” (2014), “The Thieves” (2012), “The Attorney” (2013), and “Miracle in Cell No.7” (2013) took the title.
These stars are expected to brighten up the red carpet at the 2015 BiFan this coming July 16.
Korean Leukemia Association held its 13th celebratory ceremony on July 2nd at M-Square and also appointed its promotion ambassador. Leukemia patients, their families, and volunteers attended the meeting.
Formal MBC announcer Choi Hyun Jung was the MC for the meeting. The ceremony started with a video greeting message from KLS’a promotion ambassador Kim Mi Hwa who is a TV talent along with the singer Ivy. The head of the KLA Ahn Ghi Jong made a remark of gratitude and also gave a video presentation about all the “footprints” made by the association in the past year, 2014.
This day, KLA also appointed Ku Hye Sun as its promotion ambassador. In 2011, Ku Hye Sun led the campaign to raise money to help a 4 yo Mongolian boy Sudkuh to be able to receive bone marrow transplant. She visited Sudkuh at the hospital while he was in recovery and even invited him and his family to her then cafe as well. Read More…
On June 14, Lee Min Ho attended a Shanghai press conference for his upcoming movie, “Bounty Hunters.” The Hallyu star was joined by his co-star, Wallace Chung and Director Shin Terra.
Starhaus Entertainment provided live coverage of the event through messages posted on Weibo.
The press conference provided a glimpse into details surrounding the upcoming film while showcasing the appeal of its leading men. Lee Min Ho was initially reluctant to provide cute facial expressions for the cameras but warmed up after some prompting.
LG Electronics (LG) Singapore has announced Lee Min Ho as their brand ambassador to LG Singapore’s latest range of products, including the recently-unveiled flagship smartphone LG G4. Lee was previously appointed by LG Singapore as an ambassador for LG Optimus phone. Following the successful collaboration in the past campaign, LG is pleased to expand the partnership with Lee Min Ho to represent the brand’s full line-up of products from smartphones to home entertainment, appliances and air conditioners.
The Korean superstar is best known for his breakout role in Korean drama “Boys Over Flowers”, and has since achieve superstardom status regionally, winning multiple awards including ‘Most Popular Korean TV Artiste’ at the 2014 Singapore Entertainment Awards, and ‘Most Popular Hallyu Star/IQiyi Star Award’ at the recent 51st Baeksang Arts Awards in 2015.
“Lee Min Ho has a strong following in Singapore and is one of the most recognized Korean actors. We are thrilled to partner Lee Min Ho and to have him represent our impressive array of new products that offer greater convenience and smart solutions to our consumers,” said Mr. Scott Jung, Managing Director of LG Electronics Singapore. “His sophisticated style and modern appeal make him an ideal ambassador to represent our brand that is committed to creating innovations for a better life.”
Kicking off with the LG Red Fair in June, consumers will be able to see Lee Min Ho as LG ambassador for all of its product categories in Singapore.
– Rising interest in if “Take a Breath 2 – After Ten and Hundred Years” will enjoy the same popularity with the first album
Actress KU HYE SUN unveils music of her new-age album “Take a Breath 2 – After Ten and Hundred Years” on June 12 (Fri.) at noon.
KU is releasing “Take a Breath 2” six years after “Take a Breath” released in September, 2009. “Take a Breath 2” is drawing all the more attention, as all the lyrics and melody of the songs in the album are known to have been written by KU herself.
The album talks about the loneliness and love of different seasons and life. “Peach Tree” and “Lovers of the North Pole”, original sound tracks of KU’s second full-length movie “The Peach Tree”, as well as “My Love”, “Moonlight”, “Summer Day”, and “Farewell” are included in the album. Plus, “Cotton Candy”, an original sound track of her 3D short film “Fragments of Sweet Memories”, “After Ten and Hundred Years”, the title track of the album, new song “April” and its piano version, “Disappear”, “See You Comfortably”, and “Magic” are included in the album. So, the album will have total 13 songs.
Title track “After Ten and Hundred Years” is a new interpretation of an original sound track of KU’s film “The Peach Tree” in a piano version, which is composed by KU and arranged by Choi In-Young. It is a sentimental song in which a girl asks her lover to come back to her even if ten or hundred years pass.
Notably, piano music “RAIN” included in her first new-age album “Take a Breath” drew great popularity recently on China’s biggest search engine QQ six years after its release. The music drew a keen attention by topping QQ Music’s popularity index chart for four days from the 26 last month (Sun.). Such popularity is understood to have come from the high popularity of KBS 2TV’s Monday-Tuesday drama series “Blood” in which KU played the title role in China and KU’s rising popularity on Weibo.
Meanwhile, in line with the release of her second new-age album “Take a Breath 2”, KU will unveil the music video of the title track which was directed by herself on the same day.
On June 8, Lee Min Ho‘s agency Starhaus Entertainment confirmed that the actor has been cast in the upcoming film “Bounty Hunters” (working title).
The blockbuster will be directed by Korean director Shin Tae Ra, who is best known for his 2009 film “My Girlfriend Is an Agent.” It will be co-produced by production companies from Korea, Shanghai, and Hong Kong, and has a budget of 35 billion won (approx. $31 million USD).
Lee Min Ho will be playing a brilliant bounty hunter who is incredibly skilled at martial arts, while also charmingly eccentric and cute. The film is said to be about the hunt for a hotel bomber, and it’s promised to include comedy, action, and drama. “Bounty Hunters” will be filmed in many locations across Asia, including Korea, China, Hong Kong, and Thailand.
The film is also expected to star a top actress from China. Filming will be starting in August of this year, and the movie will come out in 2016.
According to reports, Lee Min Ho is also currently considering appearing in dramas in Korea.
On May 22, Lee Min Ho took part in the ‘2015 Family Festival‘ to commemorate the 35th year of Lotte Duty Free Shop. On this day, he addressed fans, bringing up his generous recent donation to Nepal to aid them in recovering from the earthquakes.
He said, “My fans have done good work for many years. I was stimulated from seeing that and thought I would have to change first. And as much as I feel happiness with a lot of people, I thought it would be good if we could divide up that work, so I started to bit by bit do good work. Among that, one was donating to Nepal. I hope that these things would be good opportunities to share happiness with even more people.
“There is no emptiness in my heart in giving as much love as I’ve received, and I came to realize that I could feel more sincere happiness by sharing that love. I hope that the society would become one that shares love with even more people and that within this [society], happiness could be felt.”