[News] Lee Min Ho Becomes Model for Indonesian Coffee Brand
Global star Lee Min Ho continues to be popular worldwide.
It has been revealed that the popular actor has become the new spokesperson for Luwak White Koffie which is a product from Indonesian coffee brand Java Prima Abadi. Indonesian fans will be able to see more of him through ads on television.
Apparently, the brand is the first to create their particular type of white coffee in Indonesia. This white coffee is created from beans that have not been roasted.
Indonesia is famous for being one of the world’s largest producers of coffee and for “Kopi Luwak.” Kopi Luwak is a coffee that is processed by Asian palm civets. The animals eat ripe coffee cherries and digestion removes the outer layers of the fruit. Then the coffee beans are collected from their feces and washed. Kopi Luwak is very rare and expensive.
No doubt Lee Min Ho’s international appeal will aid in raising awareness and popularity for the brand.
Meanwhile, he has completed filming commercials for the brand in popular Korean tourist spots such as Namsan, the Han River, and Bukchon Hanok Village.